Apoorva Mukhija is a famous digital content creator and social media influencer. Her real name is Apoorva Mukhija, and she is widely known by her online name The Rebel Kid. Born on 2001, she is currently 27 years old. Apoorva became popular through her Instagram content, where she shares humorous skits and candid storytelling. Over the years, she has built a massive following on social media platforms like Instagram and YouTube.
As of 2025, Apoorva Mukhija’s net worth is estimated to be around 620 crore thanks to her brand collaborations and influencer marketing deals. She is known for her bold personality and is often in the spotlight for her controversial remarks on social media. Apoorva has also been open about her personal life, though details about her wife remain private. She continues to inspire aspiring digital influencers and remains a strong figure in the influencer community.
Profile summary
| Attribute | Details |
| Real Name | Apoorva Mukhija |
| Nickname | The Rebel Kid |
| Age | 22 Years |
| Date of Birth | 28 july 2001 |
| Birthplace | Delhi, India |
| Nationality | Indian |
| Profession | Social Media Influencer, Content Creator |
| Education | BTech in Computer Engineering, Manipal University |
| Famous For | Candid storytelling and humorous skits on Instagram |
| Social Media Following | Over 2.7 million followers on Instagram |
| Net Worth | 620 crore in 2025 |
Apoorva Mukhija Early Life
Apoorva Mukhija was born and raised in Mumbai, Maharashtra, India, where she spent most of her childhood. Growing up, she was always passionate about storytelling, a talent that would later help her become one of India’s most successful social media influencers. She was exposed to the world of digital content from an early age, and her interest in creating funny, relatable content was sparked by her experiences and the people around her.
Her early life was marked by curiosity and an eagerness to explore the digital world. Although she had no immediate plans to become an influencer, her innate talent for humor and storytelling made it clear that she was destined for the digital stage. Her family, though not directly involved in the entertainment industry, supported her career choices and provided her with the freedom to pursue her passion for content creation.
Apoorva Mukhija Education
Apoorva’s educational journey was quite impressive. She attended the Convent of Jesus and Mary in New Delhi, where she completed her schooling before moving to Manipal University in Jaipur to pursue a BTech in Computer Engineering. Her decision to study engineering was driven by her interest in technology, but little did she know that her true passion lay in the world of social media content.
While at university, Apoorva balanced her academic responsibilities with internships in fields like web development and sales engineering. These experiences not only enhanced her technical skills but also opened her eyes to the potential of digital platforms. However, it wasn’t until she started creating humorous skits and content on platforms like Instagram that her true calling became clear.
Also Read: Shruthi Narayanan Biography (Indian Actress and Model)
Apoorva Mukhija Family
Shruthi Narayanan’s family has been a constant source of encouragement throughout her career. Her father, Narayanan Krishnan, and her mother, Charumathi Sampath, a painter and boutique owner, have always supported her artistic passions. They played a crucial role in helping Shruthi pursue her dreams in the entertainment industry.
Shruthi Narayanan shares a close bond with her younger brother, often expressing her gratitude for their unwavering support. Her family’s moral and creative guidance has helped her navigate challenges in her career. Their belief in her abilities has been instrumental in her resilience, enabling her to thrive despite difficulties.
Apoorva Mukhija Career
Apoorva Mukhija’s career began as an Instagram content creator with a focus on humorous skits and relatable content. She quickly gained attention for her witty and engaging videos, which led to collaborations with major brands. Her content often features candid and funny storytelling, which resonated with a wide audience. Over time, Apoorva’s following grew, and she transitioned into a full-time digital influencer.
As she rose to fame, Apoorva became known as The Rebel Kid, a name that encapsulated her bold and unapologetic approach to content. Her brand collaborations with global companies like Nike, Amazon, and Maybelline further solidified her place in the influencer world. Through these partnerships, Apoorva not only established herself as a powerful force in influencer marketing but also helped bridge the gap between traditional advertising and social media-driven promotions.
Her rise as a digital influencer in India was further fueled by her participation in India’s Got Talent show, where her viral content and bold remarks garnered attention from fans and critics alike. This was just one chapter in Apoorva’s career journey, which has now expanded to include YouTube show appearances and TV commercials.
Apoorva Mukhija Controversy
No public figure’s career is free from controversy, and Apoorva Mukhija is no exception. One of the most talked-about incidents in her career was her appearance on India’s Got Talent. During the show, Apoorva made a controversial remark on social media, which quickly became a topic of discussion. The clip of this viral video controversy spread across the internet, sparking debates on social media trolling and influencer backlash.
Apoorva was not the only one involved in the controversy. The show’s host, comedian Samay Raina, also came under scrutiny for some of his obscene jokes. The combination of Apoorva Mukhija’s controversial remarks and Ranveer Allahbadia jokes led to a huge stir on social media, and both of them faced a significant amount of criticism.
Despite the influencer backlash, Apoorva chose to stay calm and focused on her career. She did not directly address the controversy but shared a clip from the show on her Instagram, which garnered millions of views, indicating that her audience continued to support her.
Apoorva Mukhija Net Worth
As one of India’s most popular digital influencers, Apoorva Mukhija has amassed an impressive 620 crore net worth. While exact figures vary, estimates suggest that her net worth is significant, owing to her lucrative brand partnerships, collaborations with high-profile companies, and her growing influence in the digital space.
Her income primarily comes from sponsored content, affiliate marketing, and brand collaborations. As an influencer, Apoorva has successfully leveraged her social media presence to earn a substantial income. In addition, her work with influencer marketing campaigns and digital ads further contributes to her earnings.
Apoorva Mukhija Physical Appearance
| Attribute | Details |
| Height | 5 feet 6 inches (160 cm) |
| Weight | 45 kg |
| Body Measurements | 34-28-36 inches |
| Eye Color | Dark Brown |
| Hair Color | Black |
| Shoe Size | 7 US |
Apoorva Mukhija Social Media Accounts
| Social Media Platform | Username | Followers | Link |
| @the.rebel.kid | 3.7M | Click here | |
| @the.rebel.kid | 73 | Click here |
Apoorva Mukhija Interesting Facts
- Apoorva Mukhija is known for her candid storytelling and humorous skits, which helped her gain a massive following on Instagram.
- She was featured in Forbes’ Top 100 Digital Stars due to her influence in the digital space.
- Before becoming a social media influencer, Apoorva worked in web development and marketing roles for companies like Dell Technologies.
- Apoorva was born in Delhi, India, and later moved to Mumbai to pursue her career in content creation.
- She has collaborated with major brands like Nike, Amazon, and Maybelline, further cementing her position as a leading digital content creator.
- Apoorva was part of a viral controversy during her appearance on India’s Got Tatent, where her remarks led to social media trolling.
- She organized her parents’ first international trip to Dubai, showing gratitude for their support in her life.
FAQ Section
Is Apoorva Mukhija married?
No, Apoorva Mukhija is unmarried and has not publicly disclosed any details about a husband or romantic partner.
How did Apoorva Mukhija start her career?
Apoorva began her career by posting candid storytelling and humorous skits during the COVID-19 lockdown, gaining significant attention and growing her social media following.
What controversy is Apoorva Mukhija involved in?
Apoorva Mukhija faced backlash for inappropriate remarks made during an appearance on India’s Got Talent, leading to widespread social media trolling.
What are Apoorva Mukhija’s educational qualifications?
Apoorva Mukhija completed her BTech in Computer Engineering from Manipal University, Jaipur, before pursuing a career in social media content creation.
Does Apoorva Mukhija have any collaborations with brands?
Yes, Apoorva Mukhija has partnered with brands like Nike, Amazon, Maybelline, and Swiggy, showcasing her growing influence in influencer marketing.
Conclusion
Apoorva Mukhija, also known as The Rebel Kid, is a rising star in the world of social media influencers. She has gained huge popularity with her candid storytelling and humorous skits on Instagram and YouTube. Her engaging content has earned her millions of followers and brand collaborations with companies like Nike and Amazon. Despite facing controversies, including backlash from her appearance on India’s Got Talent, Apoorva continues to shine in the digital influencer world.
As of 2023, Apoorva Mukhija’s net worth is estimated to be around $500,000, showcasing her success as a digital content creator. She remains one of the most influential Instagram content creators in India. With her growing fan base and influencer marketing partnerships, Apoorva’s journey is just beginning, and it will be exciting to see what’s next for this rising star.
